How to set up Facebook ads account for your oganization
- The first step in setting up a Facebook ads account for your organization is to create a Facebook business page. This page will serve as the hub for all of your advertising efforts on the platform. To create a business page, go to the Facebook homepage and click on the “Create” button in the top right corner. From there, select “Page” and then choose “Business or Brand” as the page type.
- Once your business page is set up, you will need to link it to your ads account. To do this, go to the “Settings” tab on your page and click on the “Ads” section. From there, you will be prompted to create a new ads account or link an existing one.
- Next, you will need to set up your payment method. Facebook offers a variety of options, including credit and debit cards, PayPal, and direct debit. To add a payment method, go to the “Billing” section in the “Ads Manager” and click on “Payment Methods.” From there, you can add or edit your payment information.
- Once your payment method is set up, it’s time to create your first ad campaign. To do this, go to the “Ads Manager” and click on “Create” in the top right corner. From there, you will be prompted to select a campaign objective, such as increasing website traffic or boosting engagement on your page.
- After choosing your campaign objective, you will need to set up the targeting for your ad. This includes specifying the location, age range, and interests of the people you want to reach. You can also use Facebook’s extensive targeting options, such as targeting users who have recently interacted with your page or website. Once you have set up your targeting, it’s time to create your ad and launch your campaign.
In conclusion, setting up a Facebook ads account for your organization is a simple and effective way to reach a targeted audience and promote your brand on the world’s largest social network. By following these steps, you can easily create a business page, link it to your ads account, set up your payment method, and create and launch your first ad campaign.
Phil is the owner and principal designer and developer at All Saints Media. He has been in the industry for over 20 years and enjoys working with clients from a variety of industries.
Phil is a 1995 graduate of Cedarville University. He has a Bachelors in History. He received his Masters in Biblical Studies from Antietam Bible Seminary in 2007. Along with being a web and graphic designer, Phil is the senior pastor at First Baptist Church of Brunswick, MD.
Phil is married, and is the father of 5 beautiful children.